The History of Graphic Design (Volume 1) 1890-1959

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Jens Müller, Julius Wiedemann
The History of Graphic Design (Volume 1)

Taschen, december 2017
ISBN 9783836563079, 480 pagina’s
> hardcover € 49,99 | bestel

Weer zo’n lekker groot XL-boek van uitgeverij Taschen over grafische vormgeving. Bijna 40 cm hoog en 1,8 kg zwaar. De tekst is drietalig.

In this mighty first volume, Jens Müller traces 70 years of graphic design, designers, and developments from the late 19th century through the economic boom after World War II, spanning designs that would form the basis for further revolutions. Year-by-year spreads are combined with in-depth features on hundreds of landmark projects, profiles of industry leaders, as well as visual timelines of each decade.

This book offers a comprehensive history of graphic design from the end of the 19th century to the ruins of World War II. It traces the evolution of this creative field from its beginning as poster design to its further development into advertising, corporate identity, packaging, and editorial design. Organized chronologically, the volume features over 2,000 seminal designs from all over the world, 72 of which are profiled in detail besides 57 leaders in the field, including Alphonse Mucha (chocolate advertisements), Edward Johnston (London Underground logo and typeface), El Lissitzky (constructivist graphics), Herbert Matter (photomontage travel posters from Switzerland), Saul Bass (animated opening titles), and A. M. Cassandre (art deco posters).

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